01
Brief
Brief
You complete a detailed brief specific to the service type. Website copy, sales pages, email sequences, and brand voice each have different brief templates. The brief is the foundation of everything that follows.
02
Quote
Quote
Fixed price confirmed in writing within one business day of receiving your completed brief. Work does not begin until you confirm. The price does not change after confirmation.
03
Research
Research
Competitor analysis, audience review, and brand voice calibration before writing begins. For email sequences, review of existing list data if available. For product copy, product review and key benefit extraction.
04
Write
Write
Copy produced to the brief. Structured for the specific purpose of the piece. Website copy is structured for reader flow. Sales page copy is structured for conversion. Email copy is structured for open rate, click rate, and action.
05
Revise
Revise
One revision round is included. Your feedback addressed, document revised. Style revisions beyond the original brief or scope additions are quoted separately. Revisions to be submitted within 14 days of delivery.
06
Deliver
Deliver
Final copy delivered digitally as a formatted document. Archived for 6 months. Ongoing support and retainer arrangements available for clients with continuing needs.